Trade Fairs Trade Fairs
18 - 22.01.2021
STATION-Berlin & Kühlhaus Berlin
Luckenwalder Str. 4-6
PREMIUM is elegant, rich in contrast, big and imposing. Big players are represented here next to newcomers from all segments. For the fashion market, PREMIUM is the most important business platform in Europe for women and men. Long-term partnerships are formed here, as well as new trends.
Starting from the AW 20/21 season SHOW&ORDER will officially be part of PREMIUM.
PREMIUM GROUP app featuring GPS navigation through all the halls, joint ticketing, free shuttle service, coworking and networking lounges, online City Guide, concierge service.
18 - 21.01.2021
Köpenicker Str. 70
Neonyt – The Global Hub for Fashion, Sustainability and Innovation
Neonyt is the global platform for tomorrow’s fashion and sustainable innovation. Neonyt brings together Greenshowroom and the Ethical Fashion Show Berlin under a new name and with a new concept. The FashionSustain conference is also part of the Neonyt universe. In January 2020 the fair and also the conference will take place in a new location at airport Tempelhof.
Change fashion together. Through collaboration and innovation, sustainability and technology. That is the vision of Neonyt, the global hub for fashion, sustainability and innovation.
With its hub concept, Neonyt combines the most important elements of the fashion industry – style, business, inspiration, knowledge, fun and community – in a neo-new way. The hub is made up of the Neonyt Trade Fair, the international conference Fashionsustain and the design-thinking format Thinkathon, the Neonyt Fashion Show, showcases, the influencer and blogger event Prepeek, networking events and, last but not least, the Neonyt Party.
The Neonyt Trade Fair will present a good balance of leading brands and newcomers – from contemporary, casual and urbanwear to denim, streetwear and sportswear down to business outfits. In addition to men’s, ladies’ and kidswear, the assortment of products on show also includes outdoorwear, shoes, accessories, jewellery and beauty. Additional highlight: The Neonyt Fashion Show will be presenting a best-of national and international sustainable fashion labels in curated multi-brand looks.
Neonyt is organized by Messe Frankfurt.
18 - 22.01.2021
In January SEEK will show the relevance it has acquired over the years. The organizers say SEEK is the coolest trade show for miles around. From small to big: great, market-relevant brands that bring in sales and show you today what will be worn on the streets tomorrow. Inside the SEEK community a special sense of integrity prevails, which leads to a friendly, unrivalled atmosphere in which you can do excellent business.
We need to place our brands in the right environment. We will continue doing so thoroughly, even if it takes a lot of courage and creativity. Many of the big, commercial brands seem out of place at first glance next to the smaller, pricier collections – but this establishes dynamics on the surface. At the latest when visiting SEEK, all doubts are gone.
SEEK is edgy, clear and unpolished. It’s all about cool statement designs, the new classics, denim and sportswear. SEEK is the trade show for the fashion community that knows the facts, prompts sales and meets the needs of the new generation of decision-makers. Compared to other menswear trade shows, SEEK is particularly unconventional and not boring in the slightest.
Fashion shows Fashion shows
Köpenicker Straße 70
Mercedes-Benz Fashion Week Berlin
The bi-annual event Mercedes-Benz Fashion Week Berlin is Germany’s most successful fashion show format. The event is hosted and operated by Mercedes-Benz and creative agency NOWADAYS, who both contribute with their joint engagement as well as highest standards in staging and execution to the invigoration of the fashion location Germany. Since the re-launch in January 2018, Mercedes-Benz Fashion Week Berlin offers a platform that connects national and international designers with buyers and press representatives. Hereby, the event focusses on the presentation of market-relevant high-end fashion from upcoming design talents, love-brands and successful global fashion players. Designers and brands present their collections embedded in analoge and/or digitally experienceable concepts. Moreover, relevant fashion topics from culture and industry are showcased in dialogue formats and visionary showcases. Mercedes-Benz Fashion Week Berlin strives to strengthen the fashion location Germany, drive the international and national exchange and bring fashion into the centre of attention of cultural and economical examination.
For Autumn/Winter 2020, Mercedes-Benz Fashion Week will take place at the venue of Kraftwerk Berlin for the first time. Selected areas of the B2B even are open for the broad public and accessible for free. All presented shows can be experienced via the livestream on the website or respective social media channels. Throughout the year, fashion interested consumers and fans of Mercedes-Benz Fashion Week receive updates and background via the official instagram account: @mbfw.berlin.
30 - 01.07.2020
In January the topics will focus on the various communities and segments revolving around PREMIUM and SEEK, and will be presented in the form of talks, live podcasts and masterclasses. The big stage talks and exhibition will be held in the bare shell of the Aletto Hotel opposite STATION-Berlin.
19 - 21.01.2021
The Fashionsustain is the international conference format of NEONYT - the global hub for fashion, sustainability and innovation.
Technology, sustainability and innovation are key drivers of the fashion and textile industries, which will revolutionize the industry, its processes and production processes. The Fashionsustain is dedicated to exactly these topics. It shows how the interaction of collaboration, new technologies and sustainability creates applied innovations.